Really. Even the experts at writing for non-experts sometimes muddle it up. For the past few months, our technology and BTW committees have been collaborating to redo our BTW minor’s website (as part of a larger departmental website overhaul). This revision is particularly important to our minor: we’re dedicated to helping students learn how to communicate technical information clearly and well to […]

I gave a short workshop for my colleagues at West Chester yesterday about teaching and working with Twitter. Those of you who know me know that I’m generally pretty active on that social media platform, so it made sense to share how & why many instructors have brought it into the classroom. The discussion about enabling Twitter for the […]

Our university’s student yearbook (Serpentine) seems to be on its last leg. A large part of its decline can be directly linked to the overall decline in campus yearbook sales. A 2011 study found that the yearbook publishing industry experienced nearly 5% losses per year for several years in a row. (I can’t locate more recent industry-wide data, […]

It’s the first day of the semester at West Chester, and not a creature is stirring outside of the house (well, at least not this creature). Why not? Because the entire Philadelphia region is facing another punishing round of snow and cold, and the university is closed. I’ve been told by several people that the […]

As you may know, I’ve been involved with the rhetoric special interest group of the Association for Business Communication since I joined the organization in 2009. For the last two years, I’ve served as the second-in-command (or consigliere, or whip, or whatever term you prefer) to the SIG’s leader, Amanda Bemer. In this role, I […]